Shreya Mahajan Design Manager

Government · United Arab Emirates

A national workforce platform

One place for a country’s workforce and upskilling services, delivered as part of an $80M national digital transformation programme.

My role
Design lead
Client
A UAE government ministry
Programme
$80M, led by EY
Context
National digital transformation strategy
In progress

This case study is being written. The outline and the facts below are confirmed. The detail, the decisions and the screens are still being assembled.

The brief

A country needed one front door to its workforce services

The ministry responsible for labour and workforce wanted a single portal covering workforce and upskilling needs nationally, under the government’s digital transformation strategy. EY led the $80M programme. I led its design.

The platform serves several audiences at once, which is the structural challenge: individual workers, employers, and the agents who file on behalf of both. A service that works for one of those groups frequently fails another.

$80MProgramme value
3.3MCustomers served by the ministry’s digital services in 2023
20MSmart transactions completed in the same year

Still to write

What this case study needs

The sections being assembled: who the services are actually for and what a person comes to the portal to do; how the information architecture handles three different audiences; the regulatory constraints that shaped the flows; the decisions that were contested; and screens.